Madera Group

Team

Kath Delaney, Founder and Chief Executive Officer

Senior Team:

Michael Stein, Senior Internet Strategist

Andre Carothers, Senior Strategist

Terry Mandel, Senior Advisor

Erik Johnson, Executive Producer, Multimedia

Adriana Dakin, Communications Strategist

Peter Gobos, Information Technologist

Neelu Jain, Organizational Strategist, Business Development

John Kuner, Social and Media Strategist

Kien Tseng, Senior Graphic Designer

Amy Wachler, Communications Associate

Kath has 25 years experience managing nonprofit organizations and public relations campaigns, and a national reputation as a market leader in progressive communications and social marketing. Her expertise includes big picture organizational strategy, fundraising, marketing and strategic communications. She is closely tied to social mission organizations and involved in vital campaigns for women’s leadership, environmental awareness and progressive social change.

Prior to launching Madera Group, Kath was Managing Director of the Global Security Institute (GSI), founded by the late Senator Alan Cranston. The mission of GSI is to promote security through the elimination of nuclear weapons. Long on the world stage, Kath has represented leaders to the press, and has produced high-level fundraising events for numerous heads of state, Nobel Laureates, elected officials, opinion leaders and other change agents.

In addition to her extensive NGO experience, Kath has worked in the political arena on seven presidential campaigns in communications, field operations, advance planning and fundraising. Kath also served as National Coordinator for the 20th Anniversary of Earth Day in 1990, and as a producer and consultant to Earth Day 1991, 1992 and 1995.

Kath brings to Madera Group an extensive network of social venture professionals, philanthropists and a wide range of media relationships. In forming Madera Group, she enlisted best-in-class professionals in fundraising, organizational development, Internet strategy, public relations, social media, web-based programming, video production, and related fields to form the agency’s client service teams.

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Michael has more than 20 years of experience providing Internet consulting for nonprofits, foundations, labor unions, technology service providers and social enterprises. He is an expert in online marketing, fundraising and advocacy, email newsletters, website content, blogs and Internet vendor selection. He is the author of three books and numerous articles about the Internet, including The eNonprofit: A Guide to ASPs, Internet Services and Online Software (with John Kenyon) and Fundraising on the Internet: Recruiting and Renewing Donors Online, (with Nick Allen and Mal Warwick). Clients include Planned Parenthood Federation of America, American Lung Association of California, United Nations Food Programme, SEIU, TechSoup.org, The David and Lucille Packard Foundation, Network for Good, Groundspring.org, Carnegie Corporation of New York, California Labor Federation, and Children Now.

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Andre has more than 25 years of experience in nonprofit management, organizational and leadership development and strategic planning. He is the co-founder, former Executive Director and now a Senior Fellow at the Rockwood Leadership Institute, a national nonprofit training and consulting organization. He is also senior adviser to the Weinmann Charitable Trust and the New Place Fund. He received a Master’s in Environmental Science from the University of California, Berkeley.

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Terry has advised executives, social entrepreneurs, emerging and established companies, and nonprofit organizations in leadership and organizational development for more than 30 years. Academically trained in biology and counseling psychology, she brings a systemic orientation to her advocacy for leaders, teams, and systems. Terry works closely with organizations and leaders in transition, helping them manage their individual and collective resources more effectively. She has assisted social enterprises, global NGOs, governmental entities, and multinational companies — from start-up to turn-around and in diverse sectors including healthcare and global public health, technology, and agriculture.  Her clients include Aravind Eye Care System, The Grove Consultants International, Hewlett-Packard, Kaiser Foundation Health Plan, Seva Foundation, WE CARE Solar, and Yoga Journal. Terry has lectured at Stanford University Graduate School of Business, University of San Francisco, John F. Kennedy University School of Management, California Institute of Integral Studies. She has been published in The New Paradigm in Business, Executive Excellence, Business Ethics, San Francisco Business Times, among others, and has appeared on ABC News Nightline.

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Erik is an award-winning multimedia producer of video, interactive technologies, website design and integrated communications. He has been recognized by AV Multimedia Producer Magazine as one of the top 100 video producers in the U.S. Erik has produced and managed multimedia projects for numerous clients including Adobe, Canon, Columbia Tristar, Nikon, Sony Computer Entertainment, Palm, Japan Airlines, Wired magazine, the UCSF Children’s Hospital, the Global Security Institute, International Rivers and the World Expo 2008 in Zaragoza, Spain. He received a Bachelor’s in Environmental Science from the University of Vermont.

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Adriana has ten years of experience in communications and organizational development. Prior to joining Madera, she was a mediator with the Harvard Mediation Program in Boston, served as Co-Editor in Chief of the Harvard Kennedy School Review, coordinated recruitment for a State Department-funded Russian economic development program at the Center for Citizen Initiatives, created and marketed international online education programs with WorldLink Media, and researched Internet technology with the Central Asian Sustainable Development Network in Kazakhstan. She received a Master’s in Public Policy from the Harvard Kennedy School.

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Peter is an Information Technologist with Madera Group, with an emphasis in data integration, data quality, and data management. He works with iScrubData to orchestrate the development of a web-based service to provide real-time address correction and other data quality services. In the past, he was Vice President, CEO, and Consultant (consecutively) at U.S. Mailing Systems, and CFO for a nonprofit mental health services firm. Clients with U.S. Mailing Systems included: The Economist, The Conference Board, Amazon.com, and AT&T. While there, he established the Data Services Division, which resulted in explosive growth and increased revenues by a factor of seven. He has a Bachelor’s in Zoology with a minor in Accounting from the University of Vermont.

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Neelu Jain has 10 years of experience working with entrepreneurial and social profit ventures. Her background includes financial services, technology, leadership development and progressive social change. She has advised over 75 for-profit and social profit businesses and start-ups. Prior to consulting and working with The Madera Group, Neelu was a Product Marketing Manager for enterprise software in Silicon Valley at eGain Communications, ran a donation based yoga company in Santa Monica, California, growing revenue from $500K to $2M, and started and sold an online company, Allergy Haven, supporting children with life threatening food allergies. She received her Bachelor’s from Dartmouth College in Geography and Economics with high honors and her Master of Business Administration in entrepreneurship from UCLA Anderson School.

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John’s work focuses on effective use of social and mobile media from small prototypes to long-term strategic implementation. He has created and supported global online communities for large companies such as Nokia and Sega. In 2006, John was named a Reuters Digital Vision Fellow at Stanford University, where he worked to create a curriculum that used cameraphones and digital storytelling for intercultural communication. He has worked with a diverse group of corporate and nonprofit partners, such as Microsoft, Bay Area Video Coalition, CDI (Brazil) and Keio University (Japan). He holds two patents and a Bachelor’s in Computer Science from the University of Pennsylvania.

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Kien Tseng is a graphic designer who has been partnering with nonprofit organizations and firms that service the nonprofit sector for over 10 years. Kien has served as an Art Director and Senior Graphic Designer with agencies in Seattle and Tokyo serving a variety of corporate clients, including many Fortune 500 companies. Kien’s skills include building organization and campaign web sites using CMS platforms, as well as familiarity with the leading Membership and Nonprofit CRM tools. Projects Kien has worked on in the past include AFSCME, American Cancer Society, American Jewish World Service, AmeriCares, Amnesty International, CARE, Center for the Advancement of Women, Earthjustice, George Lucas Educational Foundation, Humane Society, International Campaign for Tibet, The Nation, Planned Parenthood, Rails to Trails, UNHCR and Women’s Campaign Forum. He holds a BFA in Graphic Design from Colorado State University.

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Amy serves as a communications associate for the Madera Group, assisting Kath Delaney in marketing, sales and administrative tasks. Her prior experience includes working as director of communications for a grassroots political campaign in Washington, D.C. and other projects in advertising, mass media and legal affairs. Amy’s work has been published in print and online publications. While earning her college degree, she spearheaded a major philanthropic fashion design project for Breast Cancer Awareness, which raised funds for the Susan G. Komen Foundation. In May 2009, Amy earned her Bachelor’s degree in journalism and political science from Miami University in Ohio.

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