Gilbert Bendix, a friend and neighbor of the Madera Group, truly embodies the spirit of giving. Gil, a soft-spoken 85-year-old, has been giving to charitable organizations for years, including Amnesty International, Doctors without Borders, Food
Madera Series on Year-End Giving: Gil Bendix
Posted by Amy Wachler, Communications Associate on November 16, 2009
Using mobile technology to influence health reform
Posted by Michael Stein, Senior Internet Strategist on October 14, 2009
Mobile Commons reported in mid-August on an article in Mobile Marketer that looked at how mobile technology was being used to help pass health care reform legislation. Labor unions, large national advocacy groups, small local non-profits,
How Will You Face This Giving Season?
Posted by Kath Delaney, Founder and Chief Executive Officer on September 30, 2009
This time of year is my favorite. I love watching the children in my life begin a new year at school, seeing the apples start to fall from the trees on our street, and getting
Diabetes Hands Foundation Launches Video Fundraising Campaign
Posted by Michael Stein, Senior Internet Strategist on September 14, 2009
As the year-end fundraising seasons kicks off, Madera Group client Diabetes Hands Foundation (DHF) has launched a video campaign to raise $15,000 by the end of September. The videos feature the voices of those affected by the disease,
We are in the David Brower Center
Posted by Amy Wachler, Communications Associate on September 3, 2009
It’s been an exciting four months since The Madera Group moved into the new David Brower Center in downtown Berkeley. We joined over 20 other public benefit organizations as anchor tenants in the green building,
10 tools and strategies to market your nonprofit on a shoe-string budget
Posted by Michael Stein, Senior Internet Strategist on August 26, 2009
On the state of mobile advocacy
Posted by Michael Stein, Senior Internet Strategist on
I liked Matt Wilson’s article in the July edition of the NTEN e-newsletter on the State of Mobile Advocacy, having written on this subject myself. Matt works for Mobile Commons, one of the vendors innovating
Happy Birthday President Clinton!
Posted by Andre Carothers, Senior Strategist, Madera Group on August 21, 2009
Success in social marketing and fundraising means making our clients visible in a crowded online marketplace. Our agency works with clients to develop a strategy that not only uses social networks, but also persuades others
WomensTrust Creating Opportunities in Ghana
Posted by Amy Wachler, Communications Associate on August 17, 2009
Last month, President Barack Obama spoke to people of Ghana about opportunity, responsibility, and the important role each of them has in determining their country’s future. His message was clear: “The world will be what
Clinton Foundation Launches Matching Gift Campaign
Posted by Amy Wachler, Communications Associate on July 31, 2009
During the month of July, The Madera Group has collaborated with the William J. Clinton Foundation to launch an online matching gift campaign. For every donation received, President Clinton will match each dollar through a
Featured Projects
Diabetes Hands FoundationIn January of 2009, the two founders of the Diabetes Hands Foundation, Manny Hernandez and Andreina Davila, asked the Madera Group to help them envision and execute the next steps in their organizational growth. Since
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Animal Legal Defense Fund
When Animal Legal Defense Fund (ALDF) approached the Madera Group, it had a steady base of supporters and donors built over the past 30 years. ALDF asked Madera to design and implement a fundraising program
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